Are competitors trying to copy your organization? You never can tell when other businesses are leaching off your success. Until it’s too late, of course. Six Sigma’s non-existent governing body means fraudsters can act with relative impunity. What’s the solution to all this then? The solution is simply not to let them get away with it! Stand in the way of fraud with our top Six Sigma tips, as copycat competitors can lose you revenue, customers, and much more. Don’t let their philandering take its toll on your business. Here are a few ways to prepare yourself to fend off fraudulent practitioners.
Staying Aware and Accepting the Inevitable
It’s an unavoidable fact. If you’ve built a successful Six Sigma organization, sooner or later, someone will try to copy your success. While this is somewhat inevitable, you don’t have to sit back and accept it. Take an active hand in deterring fraudulent practitioners from stealing your business. Just look at companies like Coca Cola and Apple. There are countless rip-offs, knock-offs, fakes, and counterfeits floating around. The same is true of Six Sigma.
Countless Counterfeits, Frequent Fraud
Some companies try to pass their services off as the real deal via a flimsy copycat name, e.g., China’s Sunbucks, Wu Mart, and HiPhone. But Six Sigma fraudsters have the audacity to use the Six Sigma name while offering up sub-standard training services. Even more disturbing, some fake practitioners use Six Sigma as a ploy to clean out your wallets, promising the world and giving you nothing. They may recognize your success and try to piggyback off it with a similar-sounding name and list of services.
Moreover, it’s not uncommon for criminals to send phishing emails claiming to represent your organization. We’ve even heard of fraudulent websites, whose only purpose is to draw in customers to exploit, that are virtually indistinguishable from their legitimate counterparts. As such, accepting and building an awareness of these risks is the first step to deterring fraud in the Six Sigma industry.
Innovation is the Key to Success
Our advice? Keep innovating in every way possible, as quickly as you can. Use Six Sigma techniques to improve your training services. Employ Lean principles and continuous improvement culture for an added triple-effect solution. Outpacing your fake competitors through sheer innovation will put you at the top of the leader board, making it clear to customers why you deserve their custom. Once they realize their bait isn’t catching, fraudulent practitioners will throw it somewhere else.
Maintain Strong Company-Customer Relationships
Six Sigma stresses strong reliance on data which practitioners use to make improvements. Customer satisfaction is a key driving factor behind business success and one that Six Sigma aims to improve by proxy. It’s difficult to improve customer satisfaction directly. There’s more to it than simple hocus-pocus. Six Sigma streamlines processes for added efficiency while improving quality through systematic elimination of defect. All this adds up to greater quality products delivered quickly into customers’ hands, driving up customer satisfaction rates. The key to deterring fraud is to demonstrate to customers why your business is the one they need.
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